In October 2015, Jade designed Replay, the first Apple TV shopping app allowing consumers to browse products and enjoy a seamless shopping experience while watching movies. As Design Lead in her team of 5, Jade researched the Apple TV platform, created wireframes/detailed mockups, and produced assets for development. In the end, Team Replay beat 153 teams to win MasterCard’s Sponsor Prize, First Place in the Money 20/20 Hackathon, and the Grand Prize for the Hackathon overall.
About the 2015 Money20/20 Hackathon
In 2015, 462 developers, designers, and entrepreneurs from over 15 countries came together in Las Vegas for the Money20/20 Hackathon, the largest FinTech Hackathon in the world.
In 24 hours, participants built innovative apps using APIs, SDKs, and other tools from the world’s leading payments and financial services companies, including MasterCard, PayPal, IBM, Visa, and many others.
Create a VIP shopping experience by leveraging the power of connected devices and visualization.
Jade and her team brainstormed ideas and unanimously decided to create an Apple TV shopping experience. The team discussed major features, potential users, and other requirements. With this concept in mind, Jade designed user flows for consumers, merchants, and content creators.
Focusing on the consumer’s journey, Jade sketched wireframes showing each step a consumer goes through to view content and discover relevant products. When a consumer views video content, s/he is able to browse through items relevant to the scene, and can purchase items effortlessly.
Logo & Branding
Jade sketched additional logo possibilities for the Replay app. The logo design options referenced media and video, shopping, and technology.
High Fidelity Mockups
Finally, Jade designed Apple TV comps and produced assets that were integrated into the app.
Watch the Award-Winning Replay Presentation
Money20/20 Hackathon: Team RePlay – Taking a Big Gamble in Vegas or Maybe Not…
Team Replay scoop first prize in $125,000 fintech hackathon
Money20/20 Hackathon: A H-API Ending
Team RePlay Wins the Money20/20 Hackathon using MasterCard’s API
In 2016, Jade’s teammates continued to pursue this project and renamed it tapReplay. The project is currently in development.